App Developers Urge European Union to Take Action Against Apple’s App Store Fee Practices

App developers call on the EU to act against Apple’s App Store fee policies, citing violations of Digital Markets Act and unfair competition.

Raja Awais Ali

12/16/20252 min read

apple logo on blue surface
apple logo on blue surface

App Developers Urge European Union to Take Action Against Apple’s App Store Fee Practices

On 16 December 2025, a major development emerged in Europe’s technology sector as app developers and digital rights organizations formally urged the European Union to take decisive action against Apple’s App Store fee practices. Developers argue that Apple’s current policies undermine fair competition and fail to comply with the EU’s Digital Markets Act (DMA), which was designed to limit the dominance of large technology platforms.

The Digital Markets Act was introduced to ensure transparency, promote competition, and prevent gatekeeper companies from abusing their market power. Under the DMA, companies like Apple are required to allow alternative payment systems, reduce restrictive practices, and provide developers with greater freedom in communicating with users. However, developers claim that Apple’s compliance has been superficial rather than meaningful.

According to developer groups, Apple continues to impose commission fees ranging from 13% to 20% on app revenues, while also introducing additional charges on external payment options. They argue that these fees place an unfair financial burden on smaller developers, limiting innovation and discouraging competition within the European digital economy.

Industry representatives have also raised concerns about unequal treatment between markets. They point out that Apple’s policies appear more restrictive in Europe compared to the United States, creating an uneven playing field for European developers. This disparity, they warn, could weaken Europe’s tech ecosystem and slow the growth of independent software companies.

The European Commission has already taken steps against Apple by issuing fines for earlier violations related to competition rules. However, developers insist that financial penalties alone are not sufficient. They are calling for structural changes that would force Apple to revise its fee model and fully align with DMA requirements.

Experts believe this dispute extends beyond Apple and could shape the future of digital regulation worldwide. If the European Union adopts a stronger enforcement approach, it may set a global precedent for how governments regulate powerful technology companies.

For consumers, the outcome of this case could lead to lower app prices, more payment options, and greater transparency within app marketplaces. For developers, it represents a critical test of whether European digital laws can truly protect innovation and fair competition.

As pressure mounts, the European Union now faces a pivotal decision that could redefine the balance of power between global tech giants and independent developers in the digital age.